B2B manufacturers do not always need full ecommerce. See how customer self service, ecommerce, and the middle ground fit different digital buying needs.
Terry Stahler
Terry Stahler is Chief Customer Officer at Corevist and a former CIO of Crayola, with more than 20 years of experience in manufacturing IT. He brings firsthand experience leading SAP initiatives, digital transformation, and customer-facing technology programs, with a practical focus on connecting IT investments to real business outcomes.