Insights from our team

4 Ways to Run Smarter with B2B Ecommerce Analytics

Would you run smarter if you could? In a recent report on the state of manufacturer ecommerce, Digital Commerce 360 asked 138 manufacturers to name their top priorities for new features and functions in B2B ecommerce. The #1 answer was … Continued
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This B2B Needs Pyramid Could Revolutionize Your Career

B2B Values Pyramid: Prioritizing Needs Harvard Business Review recently published an incredible article outlining a B2B Values Pyramid. Riffing on Maslow’s Hierarchy of Needs, the authors came up with a brilliant pyramid to help B2B executives prioritize the value they’ll … Continued
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Responsive Ecommerce vs. Mobile App: 7 Things You Need to Know

Mobile app, or mobile-friendly ecommerce? How do you reach the growing mobile device segment in ecommerce? As real data suggests, mobile usage in B2B ecommerce is skyrocketing. Manufacturers understand that mobile is a critical piece of the digital commerce puzzle. … Continued
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The Data Speaks: B2B Mobile Commerce Is No Longer Hype

B2B Mobile Ecommerce Growth – Real Data Last updated: 9/4/18 If I had a penny for every article I’ve seen about the importance of mobile in B2B e-commerce, I’d be rich. In fact, I’ve seen so many of these articles, … Continued
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